WHAT HAVE YOU LEARNT FROM YOUR AUDIENCE FEEDBACK?

I gained some audience feedback through making people watch the teaser trailer on youtube and getting them to tell me what what they like about the teaser and what they didn't like, by this i collected data that helped me to gain an insight on what aspects people look for in a film.


The positives that were said are:

• The music was upbeat
• The lighting contrast was good between when everything was good and when everything went bad
• The images of the gorey bloody hands were good
• The begining is effective because it makes you bond with the character
• The use of camera angles were really effective, like the canted angle
• Close up of the eye
• The fuzzy image at the end
• The sound of the boy at the end was good and jumpy

The negatives that were said are:

• The doctor shot wasn't needed because it took the mystery factor away, also the light and the bed was enough to set the setting.
• Get rid of the heart monitor
• The booms in the soundtrack didn't match the intertitles 
• Not too sure what the story line was
• Not sure what the children were or why they are in there
• Too many hand shots
• Bit untidy could be linked better

Overall the teaser trailer was equally good as it was bad and the audience was happy with waht they saw, however a few tweaks could be beneficial. As a teaser trailer the audience thought it was the right length and really told the story well which was different from other teasers they've seen and therefore preferred this one. In terms of horror conventions the audience enjoyed the fact that it was based in a normal well known place (a hospital) however there is still the under lying fear that people have with hospitals as it can connote death and pain. Not only this a lot of people said that there was something uneasy about it being filmed in day. The technical coding such as the camera work was very expressive by using close ups of the main characters face the audience could feel a bond with her. The audience alos picked up on the visual factors such as the white clothes we dressed the murdered characters in to symbloise innocence and makes you sympathise with them. Another horror genre convention that was picked up on was the lighting that went from light to dark 'when things start to go wrong' 

The audience feedback has helped me to distinguish what the effective aspects of the trailer was and what parts weren't so good so that i can improve it and use their views as a guidline by choosing the most common criticisms that were repeated so i definetely no they weren't good and i will do the same for the positive aspects and may improve them. I have learnt that horror trailers have to be very carefully tuned so that the soundtrack matches the film especially when the distressing images are on screen, the soundtrack has to add to the impact by tempo or pitch. No criticisms on the story line was mentioned when i said to them what it was at the end  which suggests the horror story is good but i do have to make it clearer.